Servoro
Website Build, Brand Foundations
A new facilities management firm launching with a real, professional online presence from day one. Built to win the kind of enquiries the business actually wants.
A logo and brand identity that fits.
A proper mark, a usable colour palette, fonts that pair, and the bits you need to apply it. For Kent businesses who want something that looks designed, not generated. Priced to your project.
What you get
A brand kit you can actually use.
Branding without the 60-page guidelines document nobody opens. The essentials, sharp, in formats that work.
Logo
A primary mark plus the variants you need for square avatars, dark backgrounds, embroidery and print.
Colour palette
Five to seven colours with hex, RGB and CMYK values, and rules for when to use which.
Typography
A heading font and a body font that pair properly, with web and print licensing.
Application examples
Sample social posts, an invoice mockup, a business card, so you can see it in use.
File formats
SVG, PNG, PDF, JPG, AI source files. Everything anyone might ever ask for.
One-page guidelines
A short brand reference your printer, your sign-writer and your future hires will actually read.
How it works
Brief, drafts, refine, ship.
- 01
A proper brief
What you do, who you serve, where you want to land between professional and friendly, polished and honest.
- 02
Three directions
Three distinct directions, not a single "is this it?". You react, we go from there.
- 03
Refine
We refine the chosen direction in detail. Colours, type, layouts in real settings.
- 04
Hand over
Full file pack and the one-page guidelines, delivered and ready to use.
Case studies
Recent work · Branding
How To Automate My Business
Web Design, Local SEO
The platform launched as a fully positioned authority in the UK SME automation space, with structured content driving organic visibility and qualified consulting enquiries from day one.
Therapy Hair Body & Nails
Web Design, Local SEO
A complete website rebuild replacing an outdated, poorly performing site, mobile-first, conversion-focused, and structured with dedicated treatment pages to capture local beauty searches.
Local coverage
Branding across Kent.
We work with businesses right across the county. Pick your town below.
AshfordAshford BoroughBroadstairsCanterburyCanterbury DistrictChathamDartfordDartford BoroughDealDoverDover DistrictFavershamFolkestoneGillinghamGravesendGraveshamHerne BayHytheMaidstoneMaidstone BoroughMargateMedwayRamsgateRochesterSevenoaksSevenoaks DistrictSittingbourneSwaleTenterdenThanetTonbridgeTonbridge & MallingTunbridge WellsTunbridge Wells BoroughWhitstable
Before you enquire
The awkward questions, answered.
What does it cost?
There is no price list, and no packages or tiers. Every job is quoted against the brief, because a five-page site for a sole trader and a booking system for a salon chain are not the same job. Tell us what you need and you get a figure, usually within a day. Any fixed price you see quoted for us elsewhere is out of date or invented.
Am I tied into anything?
No monthly retainer and no rolling contract. There is no minimum commitment beyond the work itself. Paid work is delivered under a written agreement sent to you before anything starts, and nothing on this website is a binding quote.
How fast do you reply?
Usually within a day. That is what happens in practice, not a service level agreement: there is no guaranteed response window and we do not pretend otherwise.
Are you a certified partner agency?
No. We are not a Google Partner, a Meta Business Partner, or any similar badge holder. If a certification badge is on your checklist, we are not the right fit and a larger agency will suit you better.
Who this suits
Everyday businesses across Kent and beyond: trades, professional services, hospitality and retail. Usually owner-run, usually without anyone in-house looking after the website.
Who it does not
- You want to pick a package off a price list without a conversation about the work.
- You need a contractual response time or an uptime SLA in writing.
- You want an agency with vendor certifications and a named account manager.
- You want someone to run your ad spend month to month.
Written by John Lally, who runs Business Sorted Kent and does the work on these projects. How we write and check what we publish.
Full terms are on the terms and conditions page.
What we do
Other things we do
The rest of the toolkit, in case you need it.
Websites
A small business website that loads fast, ranks well and works on every phone. Yours in 1–2 weeks. Hosting, SSL, backups and security patches available, priced to your project.
More on thisSEO
Real work on your Google rankings, priced to your project. From one hour a month, no minimum term. You see what got done and what it ranked for.
More on thisLead capture
Forms, replies and missed-call recovery so a busy day doesn’t cost you the lead. Priced to your project once we know what you handle now.
More on thisAutomations
CRM setup, job tracking, follow-ups, repeat invoicing. Anything you’d rather not do twice. Priced to your project once we know what you actually run.
More on thisLogos, social media setup and workwear print can be added to any project. See the full list.
FAQ
Questions about branding
The first step is a completely free operational audit. We review your current digital footprint and competitors, then present a custom blueprint outlining exactly how we'll generate predictable leads for your specific business.
Get in touch
Need a logo that does not look like everyone else’s?
Send a couple of lines about what you do and what you want it to feel like. We will quote it properly.
Get in touch